UEH Master programs for International Students

Brief Course Description

1. Course Title:

Seminars in International Business

2. Language of Instruction:

English

3. Course Code:

BUS603058

4. Credits:

2

5. Course Objectives:

The course Seminar – Trends in the Regional Business Environment aims to guide learners in exploring the business environment in the region and to create opportunities for them to learn from real-world insights shared by managers who operate in a fast-changing context. Through reports on the international business environment and interactions with decision-making managers, learners gain a clearer understanding of the actual challenges that managers face and how they respond to constant changes. From these experiences, learners can draw lessons and develop practical competencies that support their personal and professional growth.

6. Brief Description of Course Content:

The practical seminar on Trends in the Regional Business Environment is a required course taken right before the Graduation Project. It provides learners with exposure to changing trends in the domestic and regional business environment, and helps them learn how managers carry out projects and operate business activities in a dynamic context. The course includes two main components: i) exercises that require learners to identify trends shaping the regional business environment, and ii) learning from practical insights shared by managers about how the business environment affects their operations.