Brief Course Description
1. Course Title:
Service Management and e-business
2. Language of Instruction:
Tiếng Việt
3. Course Code:
SER603050
4. Credits:
3
5. Course Objectives:
6. Brief Description of Course Content:
This course helps students gain basic and advanced knowledge of sales management. Students will learn to recognize and capitalize on today’s ever-changing market opportunities while effectively solving sales management problems with a diverse customers and sales force. The course also leads students to improve communication skills, develop sensibility and ethics in management and negotiation, problem-solving, upgrading skills on planning, organizing, forecasting and budgeting, recruiting and training, and leading the sales force and evaluating their performance as well. In addition, students also learn how to build long-term relationships and partnerships with potential customer and other stakeholders.