Brief Course Description
1. Course Title:
Research and Development Management
2. Language of Instruction:
Tiếng Việt
3. Course Code:
RES647003
4. Credits:
3
5. Course Objectives:
6. Brief Description of Course Content:
This course is designed to help students understand key concepts and principles for managing R&D effectively, turning it into a competitive advantage for technology-driven businesses. The course content includes case studies and real-world challenges that connect national, industry, and corporate R&D activities, along with methodologies, approaches, and tools to effectively integrate R&D with business operations, innovation processes, and functional areas within a company.
In a rapidly changing global economy, shifting customer demands, and fierce competition, R&D plays a pivotal role in the success of large corporations and companies worldwide. It is equally vital for small and medium-sized enterprises, especially technology firms, to survive and grow. Unlike many business activities, R&D does not focus on short-term profit goals and is often associated with risks and uncertainties regarding investment returns and profitability. Nevertheless, R&D remains the core element that allows companies to innovate, develop new products, and maintain customer loyalty. This course provides students with a comprehensive understanding of the role, processes, drivers, types, and components of R&D while offering the necessary tools and methods to effectively integrate R&D with business strategies, innovation, and functional operations.