Brief Course Description
1. Course Title:
Business Analytics & Intelligence
2. Language of Instruction:
Tiếng Anh
3. Course Code:
MAN609
4. Credits:
4
5. Course Objectives:
"Understand what is an Information System and why it is essential in business today.
Realize what the impact of information system on organization is on strategy and how information systems can help businesses become more competitive.
Realize how to use the acquired knowledge to analyze and design information system solutions to business problems.
6. Brief Description of Course Content:
Business Analytics is very important for decision-making of any organization. The corporate environment is dynamic involving uncertainties and risks. These uncertainties and risks drive business organizations to take complicated decisions to survive in the market. Since the primary goal of any organization is to improve its profitability and sustain in the long run. Hence, any business establishment cannot afford to ignore the importance of Business Analytics.
Organizations require a range of information systems, such as Enterprise Resource Planning systems (ERP), Customer Relationship Management systems (CRM), Supply Chain Management systems (SCM) etc…We focus our attention on the main types of these systems including their key properties and components, basic issues related to the selection, implementation, architecture, and use of such systems. We also give hands-on experience on an enterprise system, which is commonly used in industry.
This course takes a management instead of a technical approach to the material presented. It should be of interest to learners of general management interested in information technology issues and to learners of information technology interested in management issues.