UEH Standard programs in English (100% English)

Brief Course Description

1. Course Title:

Global business in the digital era

2. Language of Instruction:

Tiếng Anh

3. Course Code:

BUS503310

4. Credits:

3

5. Course Objectives:

Study the global business environment and the basic operations of businesses in the world market; Introduce contemporary management issues in global business operations; A prerequisite course for Global Business Strategy.

6. Brief Description of Course Content:

The content of this course deals with the global business environment and the basic operations of businesses when expanding their business activities to the world market. In addition, the course also introduces contemporary management issues in global business operations. This is also a prerequisite course that students need to complete to apply for the Global Business Strategy module.