UEH Standard programs in English (20% English)

Brief Course Description

1. Course Title:

Multivariate Data Analysis

2. Language of Instruction:

Tiếng Việt

3. Course Code:

STA508020

4. Credits:

3

5. Course Objectives:

"This course equips students with the ability to: - Implement common multivariate data analysis methods using SPSS Statistics software. - Interpret and explain the results of multivariate data analysis in a scientific manner. - Apply knowledge and skills in multivariate data analysis to practical applied research"

6. Brief Description of Course Content:

Multivariate data analysis course provides a systematic approach to multivariate analysis of primary data, widely used in business analytics as well as academic research. This course equips students how to build & test measurement scales used in research; how to use factor analysis tools to measure and summarize information on latent variables; cluster analysis to group objects, discriminant analysis to identify important characteristics that distinguish objects; correspondent analysis and multidimensional scaling in perceptual mapping of objects of interest; the last is the two-factor variance analysis tool and Logistic regression.