UEH Standard programs in English (20% English)

Brief Course Description

1. Course Title:

Generative Media Studio

2. Language of Instruction:

Vietnamese

3. Course Code:

MED548223

4. Credits:

4

5. Course Objectives:

The course "Generative Media" aims to provide students with an overview of generative technologies and how they are reshaping modern communication. It introduces methods and tools involving Generative AI, Metaverse platforms, and Big Data in content creation and immersive media experiences. The objective is to equip students with foundational knowledge of generative media, foster critical thinking on its technological and ethical aspects, and encourage exploration of its applications in real-world digital communication.

6. Brief Description of Course Content:

The course provides an overview of new technologies applied to real-world problems. Introduction to some popular methods and tools to exploit and manage Big data. Introducing the Metaverse platform and AI algorithms. The objective of this course is to provide students with background knowledge of new technologies while encouraging other in-depth studies.