Brief Course Description
1. Course Title:
(EN) Tour Operation Management
2. Language of Instruction:
Tiếng Anh
3. Course Code:
TOU515146
4. Credits:
3
5. Course Objectives:
At the end of the course, students will have a clear understanding of the concepts, roles, structures and types of tour operators, and a clear understanding of the service supply chain for package tours. Students will be able to identify the needs of target customer markets and propose appropriate products, as well as have the skills to solve problems in the tourism and travel business. Students will have a clear understanding of the requirements for professional competence and be ready to learn and practice to meet those requirements for the positions they pursue.
6. Brief Description of Course Content:
The aim of this unit is to provide students with an understanding of tour operations management. Starting with the role, function, structure and organisation of the tour operating sector, and types of tour operator, students will then work through the process of producing package holidays. This will include the issues faced by management such as strategic and tactical decision-making in order to produce a successful business.