Brief Course Description
1. Course Title:
Service Quality Management
2. Language of Instruction:
Tiếng Việt
3. Course Code:
MAN502025
4. Credits:
3
5. Course Objectives:
- Recognize the nature of services and the service creation process
- Understand the factors affecting the service creation process
- Understand service quality management models according to research approaches
- Grasp the process of planning, checking and improving service quality
- Be able to design and implement service quality measurement through customer satisfaction
- Develop project team working skills and presentation skills, conduct feedback reports
6. Brief Description of Course Content:
The Service Quality Management module expands the knowledge of quality management and applies the approach to building a quality management system in the service business. The course aims to provide students with up-to-date knowledge related to product and service characteristics, service creation process management, customer satisfaction and comprehensive service quality management. Completing the program, students can apply the subject's knowledge to customer and service-oriented work as well as support in-depth studies in general business administration and quality management amount in particular.
Service Quality Management subject is related to previous subjects such as Administration, Quality Management.