Brief Course Description
1. Course Title:
Sales Management
2. Language of Instruction:
Tiếng Anh
3. Course Code:
SM 123
4. Credits:
3
5. Course Objectives:
Học phần nhằm cung cấp cho học viên những kiến thức, kỹ năng và chiến lược cần thiết để quản lý và điều hành hiệu quả hoạt động bán hàng trong các tổ chức, doanh nghiệp./
The Sales Management course aims to provide students with the knowledge, skills and strategies necessary to effectively manage and operate sales activities in organizations and businesses.
6. Brief Description of Course Content:
This course offers the knowledge and skills of Sales Management to the student who intends to work in the businesses relating directly to customers as a leader. After completing the subject and achieving the requirements of the final assessment, student will have a basic understanding on the concepts and roles of the Sales Management consisting of various functions through the planning, staffing, controlling and leading a sales forace, as well as establishment, development and maintenance of relationships with customers by providing benefits to customers with the aim to add value to their customers.