Brief Course Description
1. Course Title:
Research Methods & Business Analytics
2. Language of Instruction:
Tiếng Việt
3. Course Code:
SFI517003
4. Credits:
3
5. Course Objectives:
The course introduces general knowledge about scientific research methods, the process of approaching, designing and implementing an applied research as well as analyzing problems in the fields of business and finance. The content is designed according to a practical approach, the theoretical parts are closely linked to exercises and practical activities to ensure that students can immediately apply the knowledge imparted. Therefore, the main objectives of the course are:
- To provide basic and advanced knowledge on research methods in business.
- To train skills in data collection, processing, and analysis.
- To develop critical thinking and problem-solving skills in a business context.
6. Brief Description of Course Content:
The program consists of 2 main parts:
- Part 1: an overview of research methods including but not limited to: forms of research in business, defining problems and asking research questions, research design and data collection.
- Part 2: learning about data visualization, qualitative and quantitative data analysis methods (ANOVA, linear regression) and statistical hypothesis testing; practicing using software and instructions on writing research project reports.