UEH Standard Programs

Brief Course Description

1. Course Title:

Design Thinking for Business

2. Language of Instruction:

Tiếng Việt

3. Course Code:

MAN502185

4. Credits:

2

5. Course Objectives:

6. Brief Description of Course Content:

The Design Thinking for Business module is designed to provide learners with the knowledge, skills and attitudes of a designer applied in the business field from which to analyze business operations, find creative business ideas and solutions, implement business innovation. Learners will be provided with knowledge of the stages of design thinking including: identifying inspiration (inspiration), generating innovative business ideas (ideation), and implementing ideas in implementation. Throughout the course, students will get hands-on interactive practice through exercises with the principles: people-centred, collaborative team work, experimentation, learning through action, generalization, thinking and visual representation. At the end of the course, students will increase their creativity in analyzing innovation and finding innovative and practical business ideas.