UEH Talent Programs

Brief Course Description

1. Course Title:

Managing in the Global Environment

2. Language of Instruction:

Tiếng Anh

3. Course Code:

BUS307

4. Credits:

4

5. Course Objectives:

Demonstrate an understanding of the diversity of economic, legal, political, and social structures. Identify and resolve challenges in managing organizations across culturally diverse environments Apply economic, marketing, finance, and management concepts and strategy frameworks to the study of international business. Identify processes for formulating strategies to create value in international markets. Demonstrate an understanding of the skills and practices used by leaders, managers to effectively lead and manage in a global business environment.

6. Brief Description of Course Content:

This unit introduces students to the complexities of managing in the changing economic, political, legal, technological and socio-cultural factors that influence management practice. By addressing issues of cultural awareness, this unit provides an organizational behavior approach to managing in a dynamic global environment. Management practice and theoretical knowledge are linked in this unit through experiential based learning and assessment activities such as critical analysis of contemporary media, research and case studies.