Digital Communication and Media Design

General education knowledge: 37 CREDITS

Course	Credits
1. Marxist - Leninist Philosophy	3
Marxist - Leninist Philosophy module provides students with the most general knowledge of development and movement as a scientific basis for evaluating and solving problems arising in life. The module includes the basic contents: dialectical materialism, materialistic dialectism and historical materialism. Dialectic materialism provides learners with a scientific worldview as the basis for a positive and creative attitude to life. Dialectic materialism provides learners with a method of dialectic thinking to correctly recognize and solve problems in life. Historical materialism provides learners with a correct understanding of the existence and social development as well as the scientific methodology to recognize and solve social problems.
2. Marxist - Leninist Political Economics	2
The Marxist - Leninist Political Economy course is used for non-specialized political theory, studying the basic principles of Marxism-Leninism about the production of goods, the market and the role of actors in the economy. market economy. Research produces surplus value in a market economy, associated with it is the problem of capital accumulation and reproduction, along with manifestations of surplus value. The subject also studies competition and monopoly in the market economy. Study of the socialist-oriented market economy and economic interest relations in Vietnam. Study the strategy of industrialization, modernization and international economic integration of Vietnam.
3. Scientific Socialism	2
It is one of three constituent parts of Marxism-Leninism, a compulsory subject in the training program of universities and colleges in the country. The scientific socialism subject (social science) for the undergraduate degree without majoring in political theory equips students with the core content of the following specific issues: The process of formation and development of socialism; Working-class history mission; Socialism and the transition to socialism; Socialist democracy and a socialist state; The social-class structure and class alliances, class in the period of transition to socialism; Ethnic and religious issues in the transition to socialism; The family problem in the transition to socialism. On that basis, it helps students form their thinking, analytical skills, evaluate and identify the nature of socialism and the transition period to socialism in Vietnam, forming a school, Marxist-Leninist ideology, building appropriate social responsibility in employment and post-graduate life.
4. History of Vietnamese Communist Party	2
Equip students with the knowledge of objects, purposes, tasks, research methods, study of Party History and the basic, core, systematic knowledge about the birth of the Party (1920 - 1930), the process of the Party leading the struggle for power (1930 - 1945), leading two resistance wars against French colonialism and the American imperialist invasion, completing national liberation, reunification (1945) - 1975), led the country transitionally to socialism and carried out the reform (1975 - 2018). Thereby affirming the successes, raising the limitations, summarizing the experiences of the revolutionary leadership of the Party to help learners raise awareness, belief in the Party and the ability to apply the learned knowledge. into practical work, contributing to building and defending the Socialist Vietnam Fatherland.
5. Ho Chi Minh’s Ideology	2
The Ho Chi Minh Thought module consists of 6 chapters, providing students with basic knowledge of: Objects, research methods, meaning of learning subjects. ; on the basis, process of formation and development of Ho Chi Minh's thought; Ho Chi Minh's basic ideas about national independence and socialism, the Communist Party of Vietnam, about national solidarity and international solidarity, culture, morality and people.
6. Art & Culture project	3
This course focuses on the production of public art projects in public places and streets in the city (especially in association with cultural events), socially engaged art and community art. Students will examine the conceptual framework for what public art is and its context (either permanent or in cultural events), how artists and people are engaged, and how public art is managed. As the course begins, the instructor will provide an orientation class on public art, public art controversies, temporary works, current issues, the roles that stakeholders play in the public art process, educational programming, the interaction between art and culture, and the importance of public art planning. Before diving into their key group project - the dynamic public art project- students will be assigned to work in a small group to explore and present in class one of the five key topics: public art (as mainstream), street art (as guerilla art), established art city, abandoned place revitalized by art, and public engagement through interactivity). For the key project, students will be required to work in small group to produce a public art project that will introduce the following: ● Research, context, process and expected impact (especial for social change) ● Site specific. Time specific. Context specific. (Sites in Ho Chi Minh City are encouraged). ● The socio-political significance of the placement and imposition of symbols in the public arena. ● Public interaction, engagement, and collaboration. Readings, case studies, and site visits will be used to give students an overview of the field of public art and the role that public art plays in communities in the city.
7. Fostering civic engagement	3
This course introduces students to a toolkit that highlights emerging innovative processes, methods and mechanisms that foster the engagement of civil society, the private sector and stakeholders. It aims to assist governments, civil society and other relevant stakeholders in having a common and shared understanding of civic engagement and the necessary knowledge and capacity to establish, design, formulate, implement, evaluate and monitor public and socio-economic policies and programs with greater engagement of all stakeholders. Participatory community design (PCD) will also be briefly introduced. The course also guides and lets students choose their case studies to practice some of the methods and mechanisms taught in the theory part, foster critical thinking, debate, teamwork, and multi-party collaboration.
8. General Business English	4
General Business English helps students: - Develop English language skills on the topics and contexts of work and business environments. - Have general knowledge of many fields such as careers, companies, selling, great ideas and stress. - Equip knowledge and skills to take the test for the international certificate of business communication English (TOEIC), contributing to achieving English output standards at level B1 (according to the European Framework of Reference, CFER).
9. English for Technology, Communication and Design 1	3
This module aims to enhance students' comprehension of academic language and literacy practices within the field of Technology, Communication and Design. The design of the module facilitates the integration of language learning with key content areas, enabling students to develop a profound understanding of how language functions in communicating subject matter. Consequently, students will be able to acquire essential language skills relevant to the field of Technology, Communication and Design. Students actively foster their learning experience through engaging in diverse learning activities such as case studies, role-plays, simulations, presentations, and group discussions.
10. English for Technology, Communication and Design 2	3
The principal aim of this module is to enhance students' cognitive mastery of the intricate interplay between academic language and the specialized discourse conventions within the field of Technology, Communication and Design. The structural framework of the module strategically facilitates the integration of linguistic acquisition with the foundational subject matter, thereby endowing students with the capacity to cultivate a profound comprehension of the nuanced role of language in the dissemination of specialized knowledge. Consequently, students will acquire and develop essential language competencies that are intrinsically pertinent to the field of Technology, Communication and Design. Students will be involved in various interesting activities like studying real cases, acting out scenarios, doing simulations, giving presentations, and having group discussions to make their learning experience exciting and valuable.
11. Introduction to Psychology	2
The objective of the field of psychology is to understand how the mind and brain interact with the external world to shape behavior. This course is designed to be an introduction to the science of psychology, which focuses mainly on the study of mind, emotion and behavior in humans. The course will provide basic knowledge that helps students build foundations in psychology. Furthermore, students will also understand how the knowledge of psychology is applied in management, economics, marketing, consumer behavior, technology management, and other fields. The contents of this course will include 3 modules: (1) Module 1: Introduction to psychology, (2) Module 2: psychological processes and behaviors, (3) Module 3: Correcting individual and social behaviors.
12. Sustainable Development	2
The course "Sustainable Development" introduces students to the key principles, concepts, and challenges of sustainable development with a focus on the context of Vietnam. As a rapidly developing nation, Vietnam faces complex social, economic, and environmental issues that require sustainable solutions. This undergraduate-level course aims to equip students with a comprehensive understanding of sustainable development theory, its application, and the role of various stakeholders in achieving sustainable outcomes. Studying "Sustainable Development" is essential for students to develop a holistic understanding of the challenges facing the world and to equip themselves with the knowledge and skills needed to contribute positively to a sustainable and equitable future. The course fosters critical thinking, global awareness, and responsible citizenship while providing a pathway to meaningful and impactful careers in a world that increasingly values sustainability.
13. Design Thinking	2
Design thinking is a problem-solving method that puts the user at the center of the process. It provides a dynamic framework for approaching idea formation, creative exploration, and divergent thinking. The Design Thinking course provides knowledge of principles, tools, and methods that promote creative thinking, such as Empathy Map, Persona/ User profile, Journey Mapping, How might we …?, Value Chain Analysis, Brainstorming, Mind Mapping, Story Telling, Problem Statement, Concept Development, Assumption Testing, Rapid Prototyping, Customer Co-Creation, Prototype to test, Experience Testing, Learning Launch….. Students will learn purposeful use of tools and alignment with process to solve real-world situations. They will develop skills in teamwork, critical thinking, presenting and expressing ideas. Students will learn how to communicate effectively, give and receive feedback, respect the ideas and perspectives of others.
14. Law of information and communication	1
The course helps students grasp information and communication laws to implement effective communication plans, ensuring compliance with industry and national laws and regulations. The course is organized in a project-based learning format to help students practice real-life situations in the field of communications and digital media related to laws and accompanying regulations.
- Elective: Select 1 out of 2	3

15. AI Fundamental	3
The course aims to provide learners with basic knowledge of computer programming and the Python programming language. Providing learners with basic knowledge and skills in computer programming: determining the requirements of the problem, building an algorithm flow chart, building a program and compiling the program. The course helps learners have a theoretical foundation and skills to be able to grasp and use programming software to build control programs for artificial intelligence systems.
16. Applied Mathematics for Design	3
The program is intended to improve students' logical thinking, and design thinking as well as provide a supplementary skill to meet future research and application needs. In order to apply digital and computational tools effectively, designers and planners need to understand a certain level of calculus mathematics, applied mathematics and mathematical optimization models. This course provides a fundamental knowledge and simple yet powerful application of applied mathematics in the field of design. Students will learn useful statistical models and techniques used to collect data and store data in a tidy and appropriate way for analysis. Linear optimization models will also be introduced as part of operations research frontier.

Subjects of Major: 35 CREDITS

Course	Credits
17. Fundamental of Design studio	6
This course introduces the design principles and practices common to most design professions, to give students a foundation understanding of design using basic principles and theory applicable to all forms of art. Students will learn the language of design: form, balance, structure, rhythm, and harmony are studied in black and white and in color. Through essential hands-on design exercises, Studio 1 focuses on the development of the beginning student’s thinking methodology such as how to think like a designer, and how to judge between good and bad design execution. This course lays the foundation for a more advanced design course. This course is related to the following courses: UX & UI, Studio 3; Graphic Design, Studio 4: Media Production, Seminar 4: Design Thinking, New Tech in Communication, Project 4: Website Design and Development, Media Content Creation
18. Economics	3
Microeconomics will help us make decisions and understand how the world works by studying the behavior of economic actors in the market for decision making to effectively allocate scarce resources. The course focuses on the motives and decision-making of the subjects and the interactions affecting other subjects as well as the economy. The course also identifies market failures, which are the basis for government corrections toward optimum efficiency under a competitive overall equilibrium. Macroeconomics is a study of the economy, including the description and measurement of macroeconomic variables such as gross domestic product, prices and inflation, and employment. and unemployment, aggregate consumption, investment, government spending and taxes, money supply and demand, interest rates, trade deficit / surplus, balance of payments and exchange rates ... Simple economic models will help us explain the relationships between these variables. On that basis, we will study the short-run economic fluctuations, the problems of the economic cycle, supply and demand-side shocks, and the role of stabilization policies such as policy. fiscal and monetary policy.
19. Entrepreneurship & Startup	2
The course "Entrepreneurship & Startup'' illustrates in depth the main strategies and concepts for the management of business startups. The students will learn the methodologies for elaborating a business model and a business plan. In this way, they develop important competences which can be applied in the conception and planning of new business. In the progress of the module, the simulation games and workshop will be carried out, using the acquired knowledge to excuse the case study. In addition, students will have opportunities to engage and learn from inviting speakers, startup founders, investors of local and international Startup Ecosystem.
20. Marketing & Communication	3
This course has two goals: - This course introduces students to fundamental concepts and theories that reflect the wide and varied scope of marketing. The course provides insights into the role of marketing in an organization, its contribution to business as a whole, describes analytical frameworks that help plan marketing activities, and helps to solve problems. address challenges in an ever-changing marketplace. - The course also aims to help students understand the process of developing a marketing communication program for a product or service based on an integration of communication tools. This course is related to the following courses: Project 2: PR & Advertising - Strategy & Campaign, Project 3: Practical Events Management, Seminar 2: Contemporary Global Issues on Marketing, Digital Marketing & Branding, Marketing Research & Consumer Behavior.
21. PR & Advertising - Strategy & Campaign project	3
This course is designed to enable learners to apply knowledge of public relations (PR) principles, research methods, strategies, verbal and visual communications to develop a PR campaign for a client. Students will develop first-hand experience relating to the elements of a strategic communication campaign. This course is related to the following courses: Marketing and Communication, Project 3: Practical Events Management, Seminar 2: Contemporary Global Issues on Marketing, Digital Marketing & Branding, Marketing Research & Consumer Behavior.
22. Contemporary Global Issues on Marketing	1
This course provides students with an understanding of contemporary global issues on marketing: the influence of the internet and technology on marketing practices, consumerism and sustainable marketing; globalization and global marketing management; social marketing; and holistic marketing philosophy. This course is related to the following courses: Marketing and Communication, Project 3: Practical Events Management, Project 2: PR & Advertising - Strategy & Campaign, Digital Marketing & Branding, Marketing Research & Consumer Behavior.
23. Practical Events Management project.	3
This module is related to the field of Marketing. At the end of the course, students will be able to organize individual or group events. The course provides students with skills related to the performance of event organization activities. Knowledge of event management and operation. This subject is related to: Marketing and Communication, Marketing Research and Consumer Behavior, Project 2: PR & Advertising - Strategy & Campaign, Seminar 2: Contemporary Global Issues on Marketing, Digital Marketing & Branding
24. Mass Communication	3
This module is related to the field of communication, providing students with knowledge related to understanding psychology as well as the receiving behavior of media groups in society. Because this subject's audience is relatively large, the knowledge and skills are equipped to coordinate communication channels on content implementation and unify the message and transform the appropriate content presentation for each channel. The scope of communication in this course is mass, so issues related to social responsibility will be discussed very carefully to help students understand the importance of communication activities carried out in the project. This module is related to: Integrated Communication, Content & Storytelling, Project 4: Digital Communication: Strategy and Campaign, Interpersonal Communication
25. Storytelling	3
At the end of the module, students understand the important role of storytelling in communication. Students will understand the steps in the story-telling process, as well as techniques as well as leading the audience's psychology in a predetermined direction. Students can apply the techniques of telling art in life as well as in the work environment. Subjects related to this course: Integrated Communication, Project 4: Digital Communication: Strategy and Campaign, Interpersonal Communication, Mass Communication
- Elective: Select 1 out of 2	3

26. Management & Communication	3
Management and Communication is a basic subject of management and communication to become a better manager. It provides an understanding of the basic concepts of management and communication. The basic managerial activities including planning, organizing & controlling, and leading to accomplish better goals will be studied and practiced in this course. Communication as a key point to have better performance. Students are going to study about general knowledge on communication, public speaking, body languages, cross culture and persuade communication, they know how and prefer to demonstrate the skill of communication. They are well aware of managing communication in managing others.
27. Organizational behavior: Art & Culture	3
This course will provide students with a fundamental understanding of the characteristics and behavior of groups and organizations. Students will be acquainted with contemporary perspectives on how organizations act and how organizations impact the actions of organizational members and vice versa. The course will offer specific emphasis on organizational issues in the context of arts and culture. It will examine group dynamics and processes, culture, leadership, power, and organizational structure, as well as how the organizational context and environment influences the organization. Throughout the course students will explore relations between individuals (employees, managers, leaders), formal and informal groups, organizations, industries and the wider organizational context. A range of teaching methods and course materials will help us introduce important approaches, concepts, and frameworks, and apply those to different types of organizations operating in diverse sectors and geographies. The course will also highlight particularities of organizational behavior in the specific case of arts and culture, through a range of examples from around the world. The course will allow students (1) to develop an ability to analyze, comprehend, and explain important aspects and determinants of behavior in organizations in consideration of culture differences, and 2) to apply theories and approaches from the course in a practical way to competently and strategically address problems, envision and achieve organizational change, and learn what it takes to be more effective and engaging leaders and managers, especially in the context of arts and culture.
- Elective: Select 1 out of 2	3

28. Digital Marketing & Branding	3
The course provides students knowledge and ability to carry out a Digital Marketing, Brand and Advertisement project. During the course, students will learn model digital marketing, brand equity and process of advertisement campaign. This course is related to the following courses: Marketing and Communication, Project 3: Practical Events Management, Project 2: PR & Advertising - Strategy & Campaign, Seminar 2: Contemporary Global Issues on Marketing, Marketing Research & Consumer Behavior.
29. Marketing Research & Consumer Behavior	3
This course has two goals - This course provides knowledge of how to understand the needs and wants of the market. Marketing research provides information that underlies managerial decisions. - This course provides theoretical and conceptual knowledge of consumer behavior, including the psychology of decision making and individual choice, the behavioral patterns exhibited by consumer groups, as well as social and cultural influences on consumer attitudes and behaviour. This course is related to the following courses: Marketing and Communication, Project 3: Practical Events Management, Project 2: PR & Advertising - Strategy & Campaign, Seminar 2: Contemporary Global Issues on Marketing, Digital Marketing & Branding
- Elective: Select 1 out of 2	3

30. Integrated Communication	2
The knowledge of this module is related to the field of communication, providing students with knowledge of communication models, as well as methods and techniques for integrating communication channels in a particular project. This module is related to: Mass Communication, Content & Storytelling, Project 4: Digital Communication: Strategy and Campaign, Interpersonal Communication
31. Interpersonal Communication	2
The course provides students knowledge and a profound understanding of the influence of personal values and how they shape daily intercommunication, professional communication, and branding. In addition, students will have the ability to collect pieces of information from relevant sources, analyze them critically and appropriately associate them, to create unique content and have confidence to interact with diverse people and audiences, by analyzing and respecting cultural background and diversity. This course is related to the following courses: Integrated Communication, Content & Storytelling, Project 4: Digital Communication: Strategy and Campaign, Mass Communication

Subjects of Minor: 43 CREDITS

Course	Credits
32. Emerging media and communication	3
This course deals with media management knowledge. The module provides students with knowledge related to digital media such as digital and online media concepts and how media works. Students will also be trained to optimize technology tools to implement digital and online communication. This subject is related to: Studio 2: Social Media, Seminar 3: Current Trends in Social Media, Human - Computer Interaction.
33. Graphic Design studio	3
Graphic design is a subject that has a multi-faceted impact on the majority of societal occupations. Graphic design plays an important role in advertising, cultural and artistic activities. This course will help students understand the design process from basic exercises to large projects. The course not only teaches design thinking, but also how to use popular graphic applications like Adobe Illustrator, Adobe In design, and Blender to train and develop student’s skills. Graphic design, art direction, photography, advertising, animation, publication, magazine design are all areas in which the Graphic Design subject will support students to work in the future. This course is related to the following courses: Studio 1: Fundamental of Design, UX & UI, Studio 4: Media Production, Seminar 4: Design Thinking, New Tech in Communication, Project 4: Website Design and Development, Media Content Creation
34. Media Content Creation studio	3
This course deals with content design and production, providing students with an understanding of images, video, text and other components of media content. Techniques for developing media strategies and processes for implementing media content types. At the end of the module students are able to carry out a project on producing media content f. This subject is related to: Studio 1: Fundamental of Design, Studio 3; Graphic Design, Studio 4: Media Production, Seminar 4: Design Thinking, New Tech in Communication, Project 4: Website Design and Development, UX & UI.
35. Media Production studio	4
This course introduces the theory and practice of media production. It combines a holistic investigation of contemporary media practices with an exploratory first-hand account of media production techniques. Students will have the opportunity to create mixed media production using a variety of technologies. They will create a major media piece by the end of the semester and will also reflect critically on their practice.. This course is related to the following courses: Studio 1: Fundamental of Design, Studio 3; Graphic Design, UX & UI, Seminar 4: Design Thinking, New Tech in Communication, Project 4: Website Design and Development, Media Content Creation
36. Website Design and Development project	3
In this course, you will gain a foundational knowledge of website creation and be able to apply it to the planning, design and development of your own portfolio website over the course of the semester using WordPress. Create websites; blog about your activities; and integrate social media into your online presence. Students will apply previously learned design, typography, and software skills to create, organize, and structure content for clarity and impact through the use of type, color, image, and interactivity using Wordpress. This course is related to the following courses: Studio 1: Fundamental of Design, Studio 3; Graphic Design, Studio 4: Media Production, Seminar 4: Design Thinking, New Tech in Communication, UX & UI, Media Content Creation
37. Current trends in Social Media	1
This course will take an in-depth look at social media for business uses, including setting social media goals, finding the proper media platforms for specific purposes, using analytics to achieve goals, and more. An introduction to social media distribution tools like Hootsuite and others will be included. Other tools like Google Analytics will be examined. The final project will focus on a special problem or issue in which analytics will be used to complete the assignment. This course is related to the following courses: Studio 2: Social Media, Digital and Online media, Human - Computer Interaction.
38. Media Entertainment	3
The knowledge of this module is related to the class related to the field of media management. Throughout the module, students will be provided with knowledge of entertainment media channels, and techniques for applying media content to these types of channels. At the end of this module, students have the ability to be in charge of media work on entertainment channels in projects.
39. User Experience & User Interface	3
Students in this course will understand the principles and processes of UI/UX design, demonstrate the design thinking in meeting the needs of users and give them the best experience. In addition, students will also be taught how to research and analyze user objects to create UI/UX designs for products, in accordance with user tastes and business purposes. In addition to theoretical sessions, the course combines practical sessions and seminars so that students can apply their skills and knowledge in building and designing their own products. This course is related to the following courses: Studio 1: Fundamental of Design, Studio 3; Graphic Design, Studio 4: Media Production, Seminar 4: Design Thinking, New Tech in Communication, Project 4: Website Design and Development, Media Content Creation
40. Animation studio	4
The Animation course provides practical knowledge of 3D modeling and animation related to multimedia technology research, techniques, and skills to create 3D models and animations using specialized software tools. Students will grasp the fundamental principles of 3D modeling, basic principles of animation, and technical aspects of animation and 3D modeling. This includes topics such as modeling, texturing, lighting, and animation. The objective of the course is to teach students the basic concepts, techniques, and necessary software to create three-dimensional digital models and animations. By the end of the course, students will be able to create accurate and engaging 3D models and animations. Additionally, the course also provides students with collaboration skills and professional practice.
41. Modelling and Rendering studio	3
The course "Modelling and Rendering” is an in-depth course in the field of 3D graphics and multimedia design. Blender is a powerful open-source software, widely used in the film, media and game publishing industries. This subject is generally designed to provide students with basic and advanced skills in creating, modeling and displaying 3D objects.
42. New Technology in Communication studio	3
The knowledge of this module is relevant to media design and production, as these technologies will be applied to realize the design and production of relevant content. Knowledge of data, the electronic world and smart technologies will provide students with an understanding of current and future underlying technologies. This course is concerned with: Studio 1: Fundamental of Design, Studio 3; Graphic Design, Studio 4: Media Production, Seminar 4: Design Thinking, UX & UI, Project 4: Website Design and Development, Media Content Creation
43. Managing Crisis Communications	1
In addition to possessing excellent verbal and written skills, today's professional communicator must be prepared to produce crisis communication plans. Students will learn to identify crisis communications teams and spokespersons, train spokespersons in dealing with the media, establish notification systems, identify stakeholders, and develop key messages. Students will have the opportunity to create a full crisis communications plan as part of their final project.
44. Study trip	1

- Elective: Select 1 out of 2	3

45. Human - Computer Interaction studio	3
This course will provide students with a profound understanding of the interaction between humans and computers. The main aim of this course is to analyse, build up requests, plan out and evaluate systems and interact with products based on computers towards humans. In terms of interaction, this course helps students to design cognitive screens… in experiences interacting with humans such as applying for business, based on virtual spaces, virtual assistants, mobile devices and computer humans. This course will focus on the experiences of people in technical applications and platforms. This course is related to the following courses: Studio 2: Social Media, Seminar 3: Current Trends in Social Media, Digital and Online Media.
46. World’s history of Art & Culture	3
This course introduces concise knowledge about major art movements and their related cultures across the ages (time dimension) and regions around the world (geographical dimension), and studies when, where and what art movement existed in its associated culture, and how such art has impacted society and world history. It covers not only that from the West (which is typical in many art history classes), but also goes beyond the West to explore arts and their associated cultures in other regions such as Asia (including Vietnam) and Indigenous Americas. As a short course and thus, unable to cover everything, this course will focus more on recent ages such as from the Renaissance and especially from the 19th century to date. Especially given the viewpoint of the focus of CTD on digital technology, latest art movements such as digital art and its associated digital culture will be explored. Students will embark on methods of discussion, analytical paradigms, guided discovery, and independent learning. These strategies and techniques enable students to develop critical thinking and visual literacy skills with which they can deeply extract meaning from any artwork they encounter throughout their lives.
- Elective: Select 1 out of 2	3

47. Social Media studio	3
This module is related to the field of media management, during the course students will be provided with knowledge related to social networks. Besides, the skills used to implement communication on different social networking platforms will also be practiced. After completing this course, students will be able to carry out communication-related projects on different social networking platforms. This subject is related to: Digital and Online Media, Seminar 3: Current Trends in Social Media, Human - Computer Interaction.
48. Digital media production studio	3
This module involves knowledge of new-age digital media products. Throughout this module, students will be provided with an understanding of the fundamental concepts of multimedia, digital and media-related products, and the factors of social trends impacting social media. digital communication products. The learning outcomes of this course will enable students able to coordinate the basic process of producing a digital media product. Students also improve their teamwork skills and learn from real-world experiences from businesses and professionals in the media industry. The skills of this module will help students when working on an actual project and related jobs in the same field.
- Elective: Select 2 out of 4	2

49. Self - Management	1
This module deals with knowledge of psychology and human resources. Throughout this module, students will be provided with knowledge of personality, and many other factors related to a person in the field of psychology. After completing this course, students will be able to define and manage themselves with better orientation and values. The skills in this module will be applied in all aspects of life.
50. Positive Thinking & Emotional Intelligence	1
The subject of Emotional Intelligence (EI) and Positive Thinking (PT) is for developing effective work skills. EI helps learners to recognize and explore their emotions, so that they can manage their emotions in accordance with situations in communication. Besides, EI helps learners to empathize with others, thus they can connect and communicate with people more effectively. In addition, this course applies mindfulness practice to improve EI ability. In parallel with EI is PT, this subject helps learners to correctly understand about life, work, relationships, success and failure, from that they have the right attitude, action in every situation. This course also helps learners to build and develop positive thinking maps for themselves.
51. Leadership and Dynamic Team Building	1
This module deals with knowledge of leadership and management. Throughout the course, students will be provided with the knowledge and skills to be in a leadership position. Leadership skills will be practiced during the time students go to school and work when there are jobs that require a team to perform.
52. Societal Networking	1
This subject is concerned with the area of social relationship development. During the course, students will learn about networks in today's society. This subject also provides students with the skills as well as the ability to take advantage of the nature of social networks to conduct communication.

General education knowledge: 37 CREDITS

Subjects of Major: 35 CREDITS

Subjects of Minor: 43 CREDITS

Graduation Internship: 10 CREDITS

Total credits: 125 CREDITS

UEH Standard Programs

General education knowledge: 37 CREDITS

Subjects of Major: 35 CREDITS

Subjects of Minor: 43 CREDITS

Graduation Internship: 10 CREDITS

Total credits: 125 CREDITS