University of Economics Ho Chi Minh City

University of Economics Ho Chi Minh City Signs Cooperation Agreement with Vovinam Digital Joint Stock Company to Promote Digital Technology Applications in Physical Education

27 May 2026

On May 26, 2026, at Campus A of University of Economics Ho Chi Minh City, the signing ceremony for the cooperation agreement between UEH and Vovinam Digital Joint Stock Company took place with the participation of leaders from both organizations, representatives of the Vietnam Vovinam Federation, and invited guests. The event marked a new milestone in integrating education, technology, and traditional Vietnamese martial arts in a modern, flexible manner aligned with digital transformation trends.

New UEH Publications Alert (Week 2 – May 2026): Expanding Interdisciplinary Frontiers and Connecting Knowledge for Sustainable Development

19 May 2026

Week 2 - May 2026, University of Economics Ho Chi Minh City continues to publish internationally, reflecting its increasingly strong interdisciplinary research capacity in addressing contemporary global challenges. The studies span a wide range of fields, including energy, ESG, corporate governance, innovation, sustainable consumption, and design technology, demonstrating the strong integration of economics, management, public policy, technology, and sustainable development within UEH’s research ecosystem.

UEH Takes the Lead in Contributing to the Improvement of the Law on Environmental Protection: From Legal Frameworks to Drivers of the Carbon Market and Circular Economy

15 May 2026

As the Ministry of Agriculture and Environment is conducting broad consultations on the Draft Law Amending and Supplementing Several Articles of the Law on Environmental Protection, Vietnam's sustainable development story is once again placed at the center of policymaking. As the economy enters a phase of rapid growth, deeper integration, and a new wave of investment, pressure on the environment has increased significantly - from domestic pollution and the risk of importing outdated technologies to cross-border environmental challenges. At the same time, the requirement to fulfill international commitments such as the Paris Agreement and the Net Zero emissions target demands that Vietnam rapidly transition to a low-carbon development model, promoting a green and circular economy.

Memorandum of Understanding Signing Ceremony between the UEH Sustainable Finance Institute and the Global Reporting Initiative (GRI)

14 May 2026

On the morning of April 22, 2026, at University of Economics Ho Chi Minh City, a Memorandum of Understanding (MOU) signing ceremony took place between the UEH Sustainable Finance Institute (SFI) and the Global Reporting Initiative (GRI). The event marked an important milestone in establishing a strategic cooperation framework between the two parties, aiming to promote sustainable development practices, enhance Environmental - Social - Governance (ESG) reporting capabilities, and support the business community, especially small and medium-sized enterprises (SMEs) in Vietnam.

[Research Contribution] Do luxury brands in fashion industry have to trade-off for sustainability?

08 May 2026

The luxury factor is often associated with high cost, rarity, and sometimes ostentatious consumption. Meanwhile, sustainability is associated with moderation, responsibility, and consideration of environmental impact. So, can these seemingly opposing concepts coexist in the high-end fashion industry? In the context of consumers becoming increasingly concerned about the environment, luxury brands are beginning to integrate sustainability into their products. However, this raises a big question: does "greening" strip away the essence of luxury, or on the contrary, can it become a new value that elevates the brand?

[Research Contribution] Study about gen z's purchase intention of using eco-friendly packaging in Ho Chi Minh City through the theory of planned behaviour (TPB) and altruistic - Egoistic values

03 May 2026

In the context of increasing environmental pollution, product packaging is becoming one of the "silent culprits" contributing to the enormous amount of waste generated each day. Although consumers, especially Gen Z, are increasingly concerned about the environment, choosing products with eco-friendly packaging has not yet truly become a common behavior. So what is driving, or hindering, this decision?

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