University of Economics Ho Chi Minh City

Exploiting the power of AI in learning

03 Oct 2023

The birth of Artificial Intelligence (AI) has opened up a new era in education, changing the way of learning and research. AI helps learning become more personalized, effective and engaging. In this article, we will explore the useful features that AI is supporting in learning and how UEHers can use AI most effectively.

[Research Contribution] Analyzing the effect of gamification on learning effectiveness through applications for self-directed learning: Using elements of the ARCS model

20 Apr 2026

Studying today no longer takes place solely in the classroom, but is gradually shifting to self-learning platforms. In that context, gamification elements have been incorporated into learning to make it more engaging. But does "learning while playing" really help students improve their learning effectiveness, or does it just make the experience more enjoyable? To provide convincing answers to these concerns, a group of students from the University of Economics Ho Chi Minh City (UEH) conducted a study titled "Analyzing the effect of gamification on learning effectiveness through applications for self-directed learning: Using elements of the ARCS model," aiming to clarify the effects of gamification on students' motivation and learning effectiveness in a self-directed learning environment.

UEH Sharing & Giving Series – Career Fair 2026 and UEH Partnerships Summit

19 Apr 2026

From April 13 to 19, 2026

Official Launch of UEH Sharing & Giving – Career Fair 2026 “Embracing Co-Created Futures”

17 Apr 2026

With the message “Embracing Co-Created Futures,” the UEH Sharing & Giving - Career Fair 2026 series officially opens from April 13, 2026, and is expected to attract more than 7,500 participants, continuing the shared journey of Community Connection - Knowledge Sharing - Sustainable Action at the University of Economics Ho Chi Minh City (UEH).

Opening Ceremony and Regulations Briefing for Doctoral Admissions Round 1 of 2026

17 Apr 2026

On the morning of April 11, 2026, the University of Economics Ho Chi Minh City (UEH) held the Opening Ceremony and Regulations Briefing for Doctoral Training Admissions 2026 - Round 1 at A.103 Hall, Campus A. The program took place in a solemn atmosphere, marking the starting point for the new doctoral researchers’ in-depth academic journey at UEH.