On November 26, 2025, the University of Economics Ho Chi Minh City (UEH) and the Can Tho City People's Committee officially signed a Memorandum of Understanding (MOU) for the 2025-2030 period. This marks a significant step in the strategic cooperation between the two parties, aimed at enhancing human resource quality, scientific research, and policy planning to foster a smart and sustainable urban development for the Mekong Delta region.
While many cities worldwide have successfully implemented the Living Lab model as a tool to address urban issues and promote sustainable development, Ho Chi Minh City is facing an urgent need to establish and operate Living Labs in its journey to become a smart and sustainable city. International experience shows that the key factor determining the effectiveness of a Living Lab is the level of engagement and cooperation among its stakeholders. Based on a qualitative approach, this paper by researchers from the University of Economics Ho Chi Minh City (UEH) synthesizes the theoretical framework for stakeholder engagement and analyzes leading Living Lab models in Europe and Asia that share similarities with the context of Ho Chi Minh City. From this analysis, the authors propose implications for solutions, methods, and action plans to effectively connect stakeholders, contributing to solving urban problems and fostering the development of a smart and sustainable city.
In the context of increasingly deep economic integration, Vietnam's garment industry is facing significant competitive pressure from Chinese fashion products. With its price advantage, diverse designs, and suitability for young people's tastes, Chinese clothing quickly gained the interest of students – a customer group with high fashion needs but limited financial resources. Additionally, the mentality of valuing foreign goods still exists among a segment of consumers, making imported products more appealing and posing significant challenges for domestic garment businesses. Based on this reality, a research team from the University of Economics Ho Chi Minh City (UEH) implemented a study to analyze the impact of consumer ethnocentrism on students' intention to purchase Chinese clothing products in Ho Chi Minh City.
Dec
2025
Date: Date: 10–12 December 2025
Place: Venue: UEH Campus B, 279 Nguyen Tri Phuong Street, Dien Hong Ward, Ho Chi Minh City
Dec
2025
Date: 10:00 AM (Vietnam), Thursday, Dec 11, 2025
Place: Room B1-1001, 279 Nguyen Tri Phuong St, Dien Hong Ward, HCMC
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University of Economics Ho Chi Minh City has successfully obtained accreditations from AUN QA on both program and institutional levels.
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