In recent years, "green" is no longer just a media slogan, but is gradually becoming an important criterion in how businesses produce, operate, and approach consumers. Alongside this, artificial intelligence (AI) has also quietly infiltrated every corner of economic life, from demand forecasting and optimizing transportation to managing complex data. When these two trends converge, a major question arises: can technology truly contribute to promoting green consumption, or is it all just image and promises? From that context, a group of students from the University of Economics Ho Chi Minh City (UEH) conducted research to explore how AI participates in the green supply chain and influences green purchasing decisions among young people in Ho Chi Minh City.
On November 26, 2025, the University of Economics Ho Chi Minh City (UEH) and the Can Tho City People's Committee officially signed a Memorandum of Understanding (MOU) for the 2025-2030 period. This marks a significant step in the strategic cooperation between the two parties, aimed at enhancing human resource quality, scientific research, and policy planning to foster a smart and sustainable urban development for the Mekong Delta region.
While many cities worldwide have successfully implemented the Living Lab model as a tool to address urban issues and promote sustainable development, Ho Chi Minh City is facing an urgent need to establish and operate Living Labs in its journey to become a smart and sustainable city. International experience shows that the key factor determining the effectiveness of a Living Lab is the level of engagement and cooperation among its stakeholders. Based on a qualitative approach, this paper by researchers from the University of Economics Ho Chi Minh City (UEH) synthesizes the theoretical framework for stakeholder engagement and analyzes leading Living Lab models in Europe and Asia that share similarities with the context of Ho Chi Minh City. From this analysis, the authors propose implications for solutions, methods, and action plans to effectively connect stakeholders, contributing to solving urban problems and fostering the development of a smart and sustainable city.
Dec
2025
Date: Date: 10–12 December 2025
Place: Venue: UEH Campus B, 279 Nguyen Tri Phuong Street, Dien Hong Ward, Ho Chi Minh City
Dec
2025
Date: 10:00 AM (Vietnam), Thursday, Dec 11, 2025
Place: Room B1-1001, 279 Nguyen Tri Phuong St, Dien Hong Ward, HCMC
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University of Economics Ho Chi Minh City has successfully obtained accreditations from AUN QA on both program and institutional levels.
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