UEH Takes the Lead in Contributing to the Improvement of the Law on Environmental Protection: From Legal Frameworks to Drivers of the Carbon Market and Circular Economy
15 May 2026
As the Ministry of Agriculture and Environment is conducting broad consultations on the Draft Law Amending and Supplementing Several Articles of the Law on Environmental Protection, Vietnam's sustainable development story is once again placed at the center of policymaking. As the economy enters a phase of rapid growth, deeper integration, and a new wave of investment, pressure on the environment has increased significantly - from domestic pollution and the risk of importing outdated technologies to cross-border environmental challenges. At the same time, the requirement to fulfill international commitments such as the Paris Agreement and the Net Zero emissions target demands that Vietnam rapidly transition to a low-carbon development model, promoting a green and circular economy.
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UEH announces enrollment for the second cohort of the “IFC Training Program: Operation Overview and Participation Strategy”, accompanying the development of strategic human resources for VIFC
14 May 2026
Against the backdrop of Vietnam actively advancing the implementation of the Vietnam International Financial Center (VIFC) under the "One center, two destinations" model in Ho Chi Minh City and Da Nang, and building on the success of the first cohort, the University of Economics Ho Chi Minh City (UEH) officially announces the enrollment for the second cohort of the training program "IFC Training Program: Operation Overview and Participation Strategy". This training course is designed for personnel of member units and registered member units of the Vietnam International Financial Center (VIFC).
Read More![[Research Contribution] Enhancing Customer Experience Over Time: Strategies for Promoting Customer Citizenship Behavior in the Retail Environment](/images/upload/img_background/ueh-background-639143719429858346.png)
[Research Contribution] Enhancing Customer Experience Over Time: Strategies for Promoting Customer Citizenship Behavior in the Retail Environment
14 May 2026
In the context of increasingly fierce competition in the retail industry, as products and prices gradually become homogenized, customer experience has emerged as a decisive differentiating factor. Research by a team of authors from the University of Economics Ho Chi Minh City (UEH) indicates that experience is not a series of isolated touchpoints but a cumulative process over time, with long-term effects on customer behavior. When built positively and consistently, experience not only enhances satisfaction but also strengthens the bond with the brand, thereby promoting supportive behaviors such as referrals, feedback, and active engagement with the business. Consequently, the research suggests an important direction: businesses need to shift from a transactional mindset to developing sustainable relationships with customers.
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Memorandum of Understanding Signing Ceremony between the UEH Sustainable Finance Institute and the Global Reporting Initiative (GRI)
14 May 2026
On the morning of April 22, 2026, at University of Economics Ho Chi Minh City, a Memorandum of Understanding (MOU) signing ceremony took place between the UEH Sustainable Finance Institute (SFI) and the Global Reporting Initiative (GRI). The event marked an important milestone in establishing a strategic cooperation framework between the two parties, aiming to promote sustainable development practices, enhance Environmental - Social - Governance (ESG) reporting capabilities, and support the business community, especially small and medium-sized enterprises (SMEs) in Vietnam.
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University of Economics Ho Chi Minh City (UEH) promotes strategic cooperation with the French Embassy
14 May 2026
On the morning of May 8, 2026, UEH held a working session with representatives of the French Embassy in Vietnam and CFVG to discuss directions for cooperation in research, academic networking, and the development of interdisciplinary projects in economics, urban studies, design, and communications.
Read More![[Research Contribution] Examining the Influence of Foreign Direct Investment, Industrialization, and Economic Variables on CO2 Emissions in OECD Nations: Insights and Implications for Vietnam](/images/upload/img_background/ueh-background-639142562019105119.png)
[Research Contribution] Examining the Influence of Foreign Direct Investment, Industrialization, and Economic Variables on CO2 Emissions in OECD Nations: Insights and Implications for Vietnam
13 May 2026
In the process of integration, economic growth and industrialization are often assumed to come at the expense of environmental quality. However, does the prosperity of a nation necessarily come with an increase in CO2 emissions, or will the economic potential achieved become the "key" to reversing the situation?
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Assoc. Prof. Bui Quang Hung appointed President of the University of Economics Ho Chi Minh City
12 May 2026
The Minister of Education and Training signed Decision No. 1118/QĐ-BGDĐT dated May 11, 2026, appointing Assoc. Prof. Bui Quang Hung as President of the University of Economics Ho Chi Minh City (UEH).
Read More![[UEH 50 Global Partners] Promoting Academic Connectivity and International Articulation Programs between UEH and The University of Sydney (Australia)](/images/upload/img_background/ueh-background-639143359934892029.png)
[UEH 50 Global Partners] Promoting Academic Connectivity and International Articulation Programs between UEH and The University of Sydney (Australia)
11 May 2026
On May 8, 2026, the School of International Business – Marketing, UEH College of Business (COB), held a meeting and working session with representatives from The University of Sydney (Australia) aimed at strengthening international connectivity and expanding global learning opportunities for UEH students. This is one of the key activities under the "UEH 50 Years - 50 Partners in 5 Continents" program series, towards the 50th anniversary of the University of Economics Ho Chi Minh City (UEH).
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New UEH Publications Alert (Week 1 - May 2026): Expanding Interdisciplinary Frontiers to Address Global Challenges
11 May 2026
In Week 1 - May 2026, the University of Economics Ho Chi Minh City (UEH) continues to record impressive international publications, further expanding its multidisciplinary research landscape while closely addressing prominent issues in the contemporary global context. This collection of international publications demonstrates UEH’s strong ability to effectively connect rigorous academic foundations with complex real-world challenges.
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![[Research Contribution] Enhancing Customer Experience Over Time: Strategies for Promoting Customer Citizenship Behavior in the Retail Environment](/images/upload/thumbnail/ueh-thumbnail-639143719429845280.png)
