![[Research Contribution] Ben Thanh Market Through 6,604 TripAdvisor Reviews: A Data Perspective on International Tourist Experiences](/images/upload/img_background/ueh-background-639222345107388596.png)
[Research Contribution] Ben Thanh Market Through 6,604 TripAdvisor Reviews: A Data Perspective on International Tourist Experiences
13 Aug 2026
Traditional markets are not merely places of commerce but also cultural spaces where visitors experience the rhythm of local life through cuisine, products, bargaining, and interactions with vendors. In Ho Chi Minh City, Ben Thanh Market is one of the most iconic tourist landmarks, serving as a crossroads where indigenous cultural values meet commercial activities catering to international visitors.
Read More
Call for papers - Journal of Technology and Design (JTD)
31 Jul 2026
Online Submission: Authors are invited to submit manuscripts online via: https://submit-jtd.ueh.edu.vn/
Read More
UEH Trade Union holds a meeting to celebrate the 97th anniversary of the Vietnam Trade Union and a conference reviewing activities in the first six months and implementing the program for the last six months of 2026
25 Jul 2026
On the morning of July 24, 2026, at Hall A.103 (Campus A), the UEH Trade Union organized a meeting to celebrate the 97th anniversary of the establishment of the Vietnam Trade Union (July 28, 1929 - July 28, 2026), along with a conference reviewing UEH Trade Union activities in the first six months of 2026 and implementing the program for the last six months of 2026.
Read More![[RTD 2026] International Conference “Resilience by Technology and Design”](/images/upload/img_background/ueh-background-639195401260807482.png)
[RTD 2026] International Conference “Resilience by Technology and Design”
13 Jul 2026
In celebration of the 50th Anniversary of the University of Economics Ho Chi Minh City (UEH), the International Conference Resilience by Technology and Design 2026 (RTD 2026) will be held from 15 to 20 July 2026. The conference is jointly organized by the College of Technology and Design UEH, UEH Mekong, UEH Nexus Nha Trang, in collaboration with international partners.
Read More
UEH Delegation Attends the Second Technical Training Workshop of the MICRO4ASIA Project at the University of Dubrovnik
06 Jul 2026
Within the framework of the MICRO4ASIA project, co-funded by the European Union under the Erasmus+ Capacity Building in Higher Education programme, the delegation from the University of Economics Ho Chi Minh City (UEH) attended a technical training workshop on micro-credential development at the University of Dubrovnik, Croatia. The programme contributed to strengthening capacities in instructional design, digital learning material production, and the delivery of micro-credential courses in online and hybrid formats.
Read More![[Research Contribution] From Feedback to Creativity: The Role of Task Adjustment and Prosocial Motivation](/images/upload/img_background/ueh-background-639185094735314349.png)
[Research Contribution] From Feedback to Creativity: The Role of Task Adjustment and Prosocial Motivation
02 Jul 2026
In a context where organizations are constantly seeking innovation to enhance operational efficiency and competitive capacity, employee creativity is becoming an increasingly important resource. However, what enables employees not only to complete their work but also to continuously generate new ideas and new solutions for the organization? A study by a research team from the University of Economics Ho Chi Minh City (UEH) shows that the answer lies not only in individual capacity but also in how managers provide feedback to employees. Specifically, the study clarified the role of task adjustment and prosocial motivation in connecting developmental feedback from supervisors with subordinate creativity.
Read More![Leadership skill discussion from one famous American Author - Professor. Allan R. Cohen - in the [Book Sharing] Unseen Leadership: Leading Without Authority event](https://en.ueh.edu.vn/images/upload/thumbnail/ueh-thumbnail-121609-110424.jpg)
