![[Podcast] Exploring the Art Infusion Effect and the Impact of Digital Art in Branding](/images/upload/img_background/ueh-background-638729381793530437.png)
[Podcast] Exploring the Art Infusion Effect and the Impact of Digital Art in Branding
02 Dec 2024
As part of the international ArtTech Fusion 2024 series (ATF24) of University of Economics Ho Chi Minh City (UEH), at the main discussion session with the theme “Digital brushstrokes: Unveiling the AI-Art infusion effect”, Prof. Carsten Baumgarth presented the latest results from a research series on the impact of AI art on consumer evaluation of products and brands.
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Tangible Performance: ArtTech Symphony Spreading the Message of Sustainable Future
25 Oct 2024
On the evening of October 23, 2024, the Tangible Performance occurred at Hall A.116 of the University of Economics Ho Chi Minh City (UEH). This event is part of the international ArtTech Fusion 2024 series taking place at UEH, attracting more than 1,500 participants including domestic and international researchers, artists, businesses, designers, journalists and students of UEH and universities in Ho Chi Minh City.
Read More![[Podcast] The impact of the access to finance and business environment on the innovation of Vietnamese enterprises: The moderating role of senior managers’ working experience](https://en.ueh.edu.vn/images/upload/img_background/ueh-bg-041308-102924.png)
[Podcast] The impact of the access to finance and business environment on the innovation of Vietnamese enterprises: The moderating role of senior managers’ working experience
23 Oct 2024
Keywords: Financial barriers, business environment, innovation, senior management experience, CEO In the context of a constantly changing global economy, innovation is one key factor to help businesses develop in a challenging business environment. The impact of access to finance and the business environment plays an important role in promoting or limiting the creativity of any business. In this research article, the author group from Ho Chi Minh City University of Economics (UEH) points out the influence of financial constraints and business environment obstacles on the creativity of organizations and individuals as well as the moderating role of experience of senior managers in the organization in terms of the above relationship.
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International ArtTech Fusion 2024 Series Officially Opening with More Than 30 Unique Academic, Exhibition and Art activities
23 Oct 2024
On the morning of October 22, 2024, the International ArtTech Fusion 2024 (ATF24) Series with the theme “New ArtTech For Future Generations” officially opened at the campuses of the University of Economics Ho Chi Minh City (UEH). The program is organized by UEH in collaboration with 11 international partner universities from Asia - Europe - America with more than 30 unique academic, exhibition and artistic activities, decoding the combination trend of ArtTech for the future.
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The Return of the International Event Series ArtTech Fusion 2024 (ATF24): ArtTech - A New Fusion for the Future Generation for S ustainability
16 Oct 2024
On the morning of October 14, 2024, University of Economics Ho Chi Minh City (UEH) organized an event to announce the international activity series ArtTech Fusion 2024 (ATF24) with the theme "New ArtTech For Future Generations" (ArtTech - New combination for future generations for sustainability).
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Explore Comprehensive Data from Statista: Extended Access in October
14 Oct 2024
Statista is a premier platform for business data, offering access to comprehensive statistics and insights on over 80,000 topics across 170 fields. The database aggregates information from over 22,500 sources, making it an essential tool for market research, consumer behavior analysis, and industry trend assessments.
Read More![Leadership skill discussion from one famous American Author - Professor. Allan R. Cohen - in the [Book Sharing] Unseen Leadership: Leading Without Authority event](https://en.ueh.edu.vn/images/upload/thumbnail/ueh-thumbnail-121609-110424.jpg)
