![[Research Contribution] The Effect of AI-Integrated Digital Art Exhibitions on Word-of-Mouth Marketing](/images/upload/img_background/ueh-background-638811879342589208.png)
[Research Contribution] The Effect of AI-Integrated Digital Art Exhibitions on Word-of-Mouth Marketing
12 Apr 2025
In the era of digital transformation, the integration of artificial intelligence (AI) and art is opening up a new horizon for creativity. With their uniqueness and ability to create vivid spatial experiences, AI-integrated artworks have been attracting the attention of the public. What has made these works become a "hot" topic in the media and social networks? The research group from University of Economics Ho Chi Minh City (UEH) with the theme "The Effect of AI-Integrated Digital Art Exhibitions on Word-of-Mouth Marketing" will decode this.
Read More
UEH-CELG and Hung Vuong Hospital Signing a Strategic Cooperation Agreement: Connecting Training with Practice, Developing High-Quality Human Resources
11 Apr 2025
On April 3, 2025, the College of Economics, Law & Governemnt (CELG) - University of Economics Ho Chi Minh City (UEH) and Hung Vuong Hospital officially signed a strategic cooperation agreement, marking an important step in strengthening the cooperation between the two units and opening up new development opportunities in the fields of training, research and human resource development.
Read More
MOA signing between UEH and Capilano University – Strategic cooperation in training and developing international tourism human resources
10 Apr 2025
On April 4th, 2025, UEH and Capilano University (Canada) officially signed a Memorandum of Agreement (MOA), strengthening their cooperation in international tourism education and human resource development.
Read More
National Seminar: Policies to Promote Science, Technology, Innovation and Digital Transformation in Localities to Implement Resolution 57-NQ/TW dated December 22, 2024 of the Politburo on Breakthroughs in Science, Technology, Innovation and National Digital Transformation
10 Apr 2025
On the morning of April 4, 2025, at Hall B1.205, University of Economics Ho Chi Minh City (UEH) organized a National Seminar with the theme: "Policies to Promote Science, Technology, Innovation and Digital Transformation in Localities to Implement Resolution 57-NQ/TW dated December 22, 2024 of the Politburo on Breakthroughs in Science, Technology, Innovation and National Digital Transformation".
Read More
Acoustic Show: Sign of the Times - Hits of Era
09 Apr 2025
The "Acoustic Show - Sign of the Times," held on Wednesday, March 26th, was a resounding success, providing UEH students with an unforgettable evening of musical connection. This UEH English Zone event was successful in connecting emotions and exploring Gen Z's musical journey, fostering a strong sense of community among UEH students.
Read More![[Research Contribution] Circular City – An Inevitable Trend for Vietnam’s Tourist Cities](/images/upload/img_background/ueh-background-638811882320578032.png)
[Research Contribution] Circular City – An Inevitable Trend for Vietnam’s Tourist Cities
08 Apr 2025
Hearing the phrase “circular city”, many people can immediately imagine a “green” future with streets no longer littered with garbage, gradually reduced dust and smoke, and the flow of resources operating sustainably and stably. In fact, this is not a vague concept actually, this has become a specific action trend, strongly encouraged by international organizations such as ICLEI (Local Governments for Sustainability). In Vietnam, dynamic tourist cities like Da Nang, Nha Trang, Phan Thiet, Phu Quoc or Da Lat can all benefit from applying this model in order to simultaneously protect the environment and develop sustainable tourism.
Read More
UEH participated in Kick-off Meeting of the “Accelerating the Development of the Digital Ecosystem in Vietnamese Higher Education” (ACCEES) Project
08 Apr 2025
From March 31, 2025, to April 1, 2025, a delegation from the University of Economics Ho Chi Minh City (UEH), led by Prof. Dr. Nguyen Khac Quoc Bao - Vice President of UEH, attended Kick-off Meeting of the “Accelerating the Development of the Digital Ecosystem in Vietnamese Higher Education” (ACCEES) Project and the International Conference “Digital Ecosystem in Vietnamese Higher Education within International Standards: Current Situation and Opportunities” as part of the project's activities.
Read More
UEH Hosts National Planning Conference for Digital Skills to Succeed Project 2025
05 Apr 2025
Embodying the spirit of "From Concept to Action," the National Planning Conference for the "Digital Skills to Succeed" (DS2S) Project 2025 was held successfully over two days, March 26–27, 2025, at the University of Economics Ho Chi Minh City (UEH). The event brought together representatives from the Ministry of Education and Training (MOET), delegates from six partner universities, and experts and coordinators from the German Agency for International Cooperation (GIZ).
Read More
UEH Welcomes High-Level Delegation from the Kingdom of Belgium and Hosts Vietnam-Belgium Dialogue on “Advancing Road Safety Through Virtual Learning and Research”
04 Apr 2025
On the morning of April 3, 2025, a high-level delegation from the Kingdom of Belgium, along with representatives from Belgian universities and businesses, visited and worked with the University of Economics Ho Chi Minh City (UEH). The event was part of the official visit to Vietnam by the King and Queen of Belgium, marking the 50th anniversary of the establishment of diplomatic relations between Vietnam and Belgium. At the same time, the event aimed to promote international cooperation in traffic safety and the application of smart technology to address urban issues during the "United for Safer Roads: A Vietnam - Belgium Collaboration for Advancing Road Safety Through Virtual Learning and Research" seminar, organized jointly by UEH, Hasselt University (Belgium), and the National Traffic Safety Committee.
Read More
