University of Economics Ho Chi Minh City

E-Banking Service Quality and Customer Satisfaction in the Mekong Delta Region

05 Jan 2024

Developing electronic banking services is an important aspect of the business activities of commercial banks in the digital era. This research by the author of Ho Chi Minh City University of Economics (UEH) conducted a survey of 544 customers in the Mekong Delta Region to clarify the impact of E-banking system service quality to customer satisfaction. The analytical results from the partial least squares structural model (PLS-SEM) demonstrate that E-banking service quality has a positive impact on customer satisfaction in the Mekong Delta Region.

UEH collaborates with the Government and NGOs to develop policies aimed at sustainable development.

30 Dec 2023

UEH actively participates with the government and regional NGOs in developing policies related to the Sustainable Development Goals (SDGs). Through meetings, seminars, and collaborative programs, UEH shares knowledge and experience and listens to valuable feedback from the community. This involvement aims to create effective and practical policies that promote sustainable development and improve the quality of life for all.

UEH Joins Hands with the Government and NGOs to Build Policies for Sustainable Development Goals

30 Dec 2023

UEH Actively Collaborates with the Government and NGOs in the Region to Develop Policies for the Sustainable Development Goals (SDGs). Through meetings, workshops, and collaborative programs, UEH shares knowledge and expertise and listens to valuable feedback from the community. This participation aims to create effective and practical policies that contribute to promoting sustainable development and improving the quality of life for all.

UEH Partners with Government and NGOs to Drive Sustainable Policy Initiatives

30 Dec 2023

The University of Economics Ho Chi Minh City (UEH) is actively engaging with the government and regional NGOs in formulating policies aligned with the Sustainable Development Goals (SDGs). Through a series of meetings, workshops, and cooperative programs, UEH contributes insights and experiences while gathering valuable community feedback. This collaboration aims to create practical and effective policies, fostering sustainable development and improving quality of life.

UEH brings art-inspired and sustainable spaces to the community

30 Dec 2023

Becoming a Multidisciplinary and Sustainable University, the University of Economics Ho Chi Minh City (UEH) has consistently built an art-inspired community, aiming for sustainable values by creating meaningful and free art spaces for the community to visit and admire various artworks.

[Podcast] Social policy response towards the COVID-19 pandemic in some countries (Part 2): Lessons for Vietnam

28 Dec 2023

Recently, to limit the negative impacts of the COVID-19 pandemic, most countries in the world, in addition to health policies, have implemented social policies, however, the extent related to the effectiveness of these policies is not the same. In this article, the authors of the University of Economics Ho Chi Minh City (UEH) mentioned social policy responses in some countries, and on that basis, to draw lessons for Vietnam to be able to cope with the future epidemic crises.

[Podcast] Upon Artificial Intelligence (AI) Improving Store Layout Design: An Overview Study

28 Dec 2023

The importance of store layout in influencing consumer behavior is well established. Other studies consistently indicate a positive correlation between optimized layouts and increased sales. Recognizing the impact of Artificial Intelligence (AI) in enhancing traditional store layout strategies, the authors from University of Economics Ho Chi Minh City (UEH) and foreign collaborators conducted this study which comprehensively evaluates both conventional store layout design methods and modern AI techniques. By merging the insights from these two fields, the goal is to propose an improved store layout design framework powered by AI.

Comprehensive Financial Aid Policy For UEH Students

28 Dec 2023

Focusing on three Sustainable Development Goals (SDGs)—providing opportunities for students from various backgrounds (SDG1), building fair access to education and motivating students to achieve (SDG4), and fostering community connections in support of education (SDG17)—the University of Economics Ho Chi Minh City (UEH) has implemented extensive financial aid policies. In 2023 alone, UEH provided over 10 billion VND in support to students in need.

Closing and awarding ceremony of the "Proud of UEH" 2023 writing contest

28 Dec 2023

In order to summarize, record and commend quality entries in the "Proud of UEH" 2023 Writing Contest, University of Economics Ho Chi Minh City (UEH) held the Closing and Awarding Ceremony on December 14, 2023.